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Meta Facebook Marketing- Beginner

Course Code: SC1002

  • Introduces the key principles and tools to the strategic planning of Meta Facebook page and ads

  • Master the skills of creating and setting up ads campaigns on Meta Facebook

  • Course is taught and coached by a Meta Certified Digital Marketing Associate

Duration​: 240 minutes

Time:  Wednesday(s)

           9.00am- 1.00pm (Slot 1)

           6.00pm- 10.00pm (Slot 2)

**pick one slot only

Live via Zoom: RM499

Face-to-Face: on-request

Course Overview

How to plan a Meta Facebook campaign? This course will introduce the fundamental principles and tools to the strategic planning of Meta Facebook page setup and ads campaign planning. Over the span of a continuous 240-minute session, the participants will learn and practice the taught skills through individual and team activities. The strategic planning skills acquired by the participants in this course are transferable to other aspects of marketing planning. 

Learning Objectives

By the end of the 240-minute course, participants will be able to independently plan and setup Meta Facebook Ads Campaigns as well as reading the results and findings from the ads results. 

Who Should Attend?

Those who are responsible for the strategic planning of a business including micro and small business owners, marketing managers, marketing executives, people working within the marketing department capacity, junior business consultants, university students, aspiring entrepreneurs, media planners and buyers

Course Difficulty 

Beginner

Brief Course Outline

  1. Strategic planning concepts and skills 

  2. Page setup and navigation 

  3. Ads campaign structure 

  4. Ads campaign planning and management 

  5. Basic audience profiling 

  6. Data-driven content writing 

  7. Understanding results and findings 

No prepayment until the course is confirmed

FEATURES

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Sessions are conducted face-to-face or live via Zoom, which means Learn from Anywhere. NOT pre-recorded video, you get to ask questions directly in the session.

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Value-added learning with exclusive access to practical learning materials that can be directly applied to actual business flow. Post-training mentoring session.

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Continuous learning. Enjoy updated resources for 3 months upon the completion of any active courses. Courses are available in English/Mandarin.

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All courses are open to public (except tailored corporate training courses) with reasonable and affordable course fees.

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